Meme Madness


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Trends have become so ingrained in our culture that other major events taking place influence the posts, polls, and games that we see on social media. Speaking of trends, it is that time of the year again where everyone’s neighbor, sister, cousin, grandmother and dog made a bracket for who they think is going to win the National Collegiate Athletic Association’s March Madness college basketball championship. There is always a lot of hype surrounding the March Madness championship, and even people who know nothing about sports, such as myself, at least know that it is going on. Another major aspect of the March Madness championships is all of the memes and fake brackets that come along with it. People love to constantly ‘roast’ each other, saying that their bracket are the best and that everyone else’s are going to get knocked out. Over the years, there have been many memes such as how a grandmother who cannot see well has a better bracket than you. Also, one of the most famous ones says: “1 in 9,223,302,036,854,775,808…so you’re saying there’s a chance” with a picture of Jim Carrey from the movie Dumb & Dumber, which reuses his line from the movie, “So you’re telling me there’s a chance.” Another aspect of the championship that many people love to make fun of is that even if you picked the top rated teams, there is always one underdog that surprises everyone and breaks everyone’s brackets. This has happened this year, where the Loyola-Chicago Ramblers, who last won in 1963, had won five games where everyone expected their opponents, University of Miami, University of Tennessee, University of Nevada, and Kansas State to defeat the Ramblers. It just goes to show that the best-rated teams are not always going to win the championship.

Another segment of memes that has taken over since the start of March Madness is the brackets posted on people’s Instagram stories. There are many brackets, such as a person’s favorite Vine, which was a social media platform in which you could post six second videos, and also the best Disney movies. These posts have become so popular that people who do not even have any interest in the actual March Madness championship have started to use them as they become more mainstream. The odd fact about these fake brackets is the fact that they only pop up around the time of March Madness, and have done so for the past few years. The trend does not seem to be slowing down any time soon and I would expect more as the March Madness season is coming to a close. Almost nothing is based off an original idea, where all of the posts, tags, games, and polls have been taken from other people or other events that are going on a the same time. It is a tactic to get more people to be interested since it related to something that they already enjoy or that they know is popular in the media. Social media, along with all the events in daily life, play into what we find funny, how we spend our free time, what games we enjoy, and much more.